Now it’s time to tell people about your business. This can be via the press and media, through a tweet or post on social media or on your website. There are so many ways to reach people – it can be overload – we work with you to help your business to be heard in the right places. We make sure that the way you communicate is consistent.
Press and Media play a vital part in raising awareness of your brand, business, product, people. We play the part of translating your brand and all that is good about it – to the appropriate media. We think carefully about who will be interested in what you are doing – not everyone will be. We do not send out mass distribution press releases – we target what we do, based on who will be reading it – consumer, trade – retail or food service, lifestyle, women’s, business – and the relevant regional media. Online and offline, television, radio and whatever new media pops up! These are who we talk to on your behalf. We will be representing you, so must completely understand what you are all about before we start working together – whether on a project or a regular monthly basis.
Get your fromage fix: where to get the best cheese in London.
Brindisa Spanish Foods features in Stylist magazine
The Bay Tree’s Lemon & Elderflower Curd features on Red magazine’s online Ultimate Mother’s Day Gift Guide
A Little Bit do quite a lot …
A Little Bit are trending in
Fine Food Digest’s Shelf Talk
Not seen that before …
Ten Acre’s Fennel & Lemon Popcorn feature in Woman magazine’s Hot Buys to Try
Speciality & Fine Food Fair 2017 previews in Farm & Deli Retail
Bean & Pod feature in OOH Magazine’s Sweet Like Chocolate article
Has Cider Bottled it?
Sheppy’s Cider feature in
In a Pub magazine
Flower and White supply their rainbow coloured Meringue Drops to Brides magazine readers event
Speciality & Fine Food Fair 2017 previews in The Delicatessen magazine
Ten Acre, the gluten free snack brand is to supply Costcutter
Tigg’s Perfect Match Cool Basil & Pea come Highly Commended in ‘Vegetarian Store Cupboard Essentials’ feature
Flower and White Meringue Drops listed in Food News in Food and Travel Magazine
Listed under New Products, in The Caterer, Truede launches a GM free, gluten free, authentic,chocolate-coated Turkish Delight.
Jolly Hog teams up with Delicious magazine for a competition giveaway
Minioti ice cream featured in The Grocer magazine ice cream report 2017
Flower & White Rainbow Fruit Drops feature in WOMAN Hot Buys to Try
Özerlat coffee picked by About Time magazine in their Christmas Gift Guide for coffee lovers
Mastering cheese …
a new accreditation to launch
Bread & Butter, the UK’s first food founder’s festival featured alongside Nonya’s Secrets in The Sunday Times Business supplement.
Bread & Butter Festival, the UK’s first food founders festival, featured in the Foodism newsletter.
Colston Bassett stilton recipe for Lobster Mac ‘n’cheese featured in The Lady Online.
An interview with Rupert Parsons, Owner of Womersley fruit vinegars produced a piece titled The Versatility of Vinegar in the food and drink section.
The Foraging Fox launched new smoked beetroot ketchup and featured at the top of Bitegeist in the food and drink section of The Telegraph.
The 450 year old Devonshire cheesemakers, Quicke’s, revealed their new branding which featured in publications such as Speciality Food Magazine and FoodBev Media.
Showcasing the ‘hottest products’ of speciality stock this season – Speciality Food magazine featured Ten Acre and their exciting range of crisps and popcorn on their Essential Products page.
Social Media is an ever growing part of brand communication with ever increasing channels to communicate through. We recognise the need for specialist skills to ensure that our clients make the most of all communication opportunities. You can of course do social media in-house and where needed, we can support in a starting-out way – but we firmly believe in delivering what we are best at and recommending trusted partners for specialist skills. We can always work alongside your in-house team or any selected agency. If you are looking for us to recommend an agency – we work with Brilliant Social Media and can make an introduction as required. We feel that PR and social media are intrinsically linked and we need to work together, to ensure that everything is always communicated in the most effective way for your particular business via the most effective channels.
Online means so many things – not just websites but ecommerce, CRM systems, data management, apps, google advertising – really just about anything that can be developed online. We could not do this without the expertise of trusted agencies. Website specifications and costs can vary greatly and we try to match client needs to the right agencies. We currently work with Lighthouse, Visual Works and Paton Tupper, but as always can work with your selected agency to ensure that you end up with the solution that you need. We can feel assured that we can work with clients to deliver the complex solutions through to much simpler online requirements – with the back-up of constant research, development and product innovation. In addition to this, these agencies do not talk in ‘techie-jargon’ so clients can clearly understand what they are being sold! Our role can simply be an introduction or an involvement in project management or a second opinion. Copy is where we come in – and this is often the aspect that holds up a website launching – we like to work on this during the development process and not be tagged on at the end…